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Heilbronn University Graduate School

Master in Business Management

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The Master’s programme in Business Management provides practical, interdisciplinary management expertise with a strong focus on corporate leadership. The program is taught entirely in English, preparing students for careers in global business environments.



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Prof. Dr. Ralf Dillerup | Dean Business Faculty
In our study programme we focus on excellent teaching - research-oriented in the sense of application-oriented
Prof. Dr. Ralf Dillerup | Dean Business Faculty

Course Profile

Degree: Master of Science
3 Semester: 90 ECTS
Language: English
Location: Heilbronn Bildungscampus
Study form: Full-time
Start: Winter semester
Deadline: June 15

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Career Perspectives

The programme focuses on developing leadership skills, driving processes and people forward, shaping organisations, and ensuring their competitiveness. It provides a strong knowledge base while fostering valuable professional networks. Graduates acquire essential management expertise and an international perspective, opening doors to a wide range of career opportunities. They are well prepared for roles in industry, commerce, and trade, taking on responsibilities in challenging areas such as strategic management, human resources, marketing, consulting, financial management, and controlling.

Programme Structure

Course Structure MUE

Expertise of the Study Programme:

  • Innovation Management
  • Strategic Management
  • Compliance & Ethics
  • Research Methods
  • Elective 1: Levelling
  • Elective2

Expertise of the Study Programme:

  • Transfer Study
  • Organizational Behaviour
  • Leadership
  • Research Study: Business Management
  • Electives

Practical Experience or International Experience:

  • Semester Abroad
  • Internship Semester

Masterthesis

  • Thesis Colloquium
  • Master Thesis

Course Content

The Master’s programme provides hands-on, cross-functional management expertise with an entrepreneurial focus. The curriculum covers current topics and trends, delivered through expert lectures, excursions, case studies, and project work. Students can pursue their individual academic and professional interests through a wide range of elective courses. Additionally, they have the opportunity to spend a semester abroad or earn a double degree at selected partner universities, gaining valuable international experience. Our extensive network of partner institutions offers attractive options for shaping a unique study-abroad experience.

Information for Incoming Exchange Students

All English-language courses in our Master's Programme are open to students from our partner universities. An overview and further information can be found here.           

Please note: Non-German first-degree applicants have to get their documents recognized by the Center for International Students in Konstanz or uni-assist first. Please ensure enough time for this before the application deadline. 

View into the Studies

Bildungscampus HUGS HHN

Electives

Each semester, our students can choose from a list of electives to sharpen their profile.

These electives cover topics such as Entrepreneurship, Marketing und Sales, Accounting, Finanical Management, Strategic Information Management, Operations Management, Economic Policy und Management Coaching

Hugs Intro

Introduction Days

The Introduction Days mark the beginning of the study programme for our first-semester students. During these days, students will receive all essential information about their studies.

In addition, the programme includes team-building activities, case studies, lectures, and excursions.                                

MUE Soellerhaus Strategic

Study Tour

Each semester, our students have the opportunity to participate in a Study Week.
Additionally, they take part in an excursion to Austria as part of the course Strategic Management.

The programme includes joint project work with students from our partner university, company visits, and sightseeing activities.

Admission Requirements

To apply, you need:

  • A certified university degree (Bachelor) in Business or Logistics from Germany or abroad with 210 ECTS. Please note: special conditions apply for study programmes with 180 ECTS credits. 
  • A final grade of at least 2.5 according to the German grading system (exceptions may apply). This corresponds approximately to a 3.0 GPA (USA) or a 2:1/high 2:2 (UK).
  • Good English language skills, as well as the willingness to acquire basic German during your studies.
     

International applicants need a recognition of certificates for their application for HHN. Any non-German Bachelor's degree needs to be declared equivalent to a German degree.      

To obtain a recognition of certificates, applicants must first register with the Center for International Students in Konstanz. This center is the central point of contact for applicants to universities of applied sciences in Baden-Württemberg regarding certificate recognition, advisory services, and German language examinations. Alternatively, applicants can also choose uni-assist.                           

We strongly recommend starting the recognition process as early as possible to avoid delays.                 

Your application can only be considered if all required documents have been received by Heilbronn University of Applied Sciences by the application deadline (June 15). Please note that this is a cut-off date.



Introduction Days Winter Semester 2025/26:

The Introduction Days took place on wednesday, 17.09.2025 and thursday, 18.09.2025.

FAQs

The application deadline for the Master in Business Management programme is on 15 June for the winter semester.

The programme ist offered only in the winter semester,

All enrolled students have to pay a semester fee. This currently amounts to approximately 160€ per semester.

Additionally, newly enrolled international students not from EU/EEA countries have to pay tuition fees of 1,500 € per semester.

Students have the opportunity to take an optional 3rd semester, which they can spend abroad.

Students have the opportunity to obtain a Double Degree in cooperation with our partner universities abroad. Please click here for more information.

At HUGS, there are usually few to no written examinations at the end of a semester.

Due to our practice-oriented teaching methods, the final grade is usually composed of one or more accompanying assignments. These can take various forms, such as a written paper, a presentation, short tests or a group project. Many of our examination formats are based on teamwork.

Students have the opportunity to take an optional 3rd semester, which they can spend with an internship. This is entirely voluntary and students will receive ECTS for it.

Through our intensive cooperation with companies, our students have the opportunity to build a strong professional network while studying. Our practice-oriented teaching and AACSB accreditaion enable our graduates to take up top positions in leading companies immediately after graduation.

The optional 3rd semester also offers the chance to complete an internship, and the Master's thesis can be written in cooperation with a company.

Applicants who hold a Bachelor's degree with 180 ECTS are accepted on condition that they obtain etxra 30 ECTS by the end of the Master's programme.

This can be done by:

- participating in "Studium Generale" courses

- or taking a semester abroad (places are limited)

PTK stands for "Persönlichkeit und Team Komepetenz", which means personal and team competency. It is a mandatory module of the degree programme, for which students have to achieve 5 ECTS. They can do so by:

- participating in special PTK courses offered by HUGS

- participating in "Studium Generale" courses

- participating in Study Tours

In order to receive the CampusCard, it is essential that you have approved the transfer of your contact details in eCampus (check the box at the bottom). Within two weeks, you will receive the access data you need to register at bildungscampus.life. There, you can upload a photo of yourself. Your CampusCard will then be sent to you by post.

More information can be found here: https://bildungscampus.hn/en/campus-life/campuscard

Contact

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