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International Business - Intercultural Studies (IBIS)

Bachelor of Arts

IBIS combines business administration with foreign languages. Its international focus offers excellent opportunities in a global career environment.

Information for international applicants

Key Information

Deadline:
January 15 & July 15
Deadline:
Admission to this programme is restricted. Please note the application deadline!
7 Semester:
210 ECTS
7 Semester:
3.5 years standard period of study
Start:
Summer semester & Winter semester
Start:
Lectures begin in mid-March for the summer semester / at the end of September for the winter semester
Location:
Heilbronn Bildungscampus
Location:
Our Heilbronn campus in the city centre
Language:
German / English
Language:
The language of instruction is German / English. German language skills at least at level B2 are required.
Degree:
Bachelor of Arts
Degree:
Initial vocational qualification
Study form:
Full-time
Study form:
Traditional full-time study on campus

Programme Overview 

International Business - Intercultural Studies (IBIS) is an international and intercultural Bachelor study programme that combines languages and Business Administration. IBIS trains you to become a business economist with sound intercultural and language skills in English and at least at one other foreign language such as Arabic, Russian, Spanish or French! The combination of international, practice-oriented Business Administration and intercultural skills opens up excellent career opportunities all over the world. Shape the future of companies with IBIS!

Areas of specialization

In IBIS, students must choose a Regional Core Area with the corresponding language from the first semester onwards and two business administration focuses (major & minor) from the fourth semester onwards.

Electives in Business Administration (Major & Minor)

  • Financial & Management Accounting
  • Finance
  • Human Resource Management
  • International Management
  • Marketing
  • Produktions- und Logistikmanagement (only as minor)

You must choose one major and one minor elective in business administration. The major and minor must be chosen from different areas of specialization.

Regional Core Areas

  • Orient (including North Africa) & Arabic Language
  • Eastern Europe & Russian Language
  • Francophone World & French Language
  • Spanish Speaking World & Spanish Language

One of these regional core areas must be completed during the course of study.

International Accreditation

The Bachelor's programme International Business - Intercultural Studies (IBIS) bears the globally recognised EFMD Accredited seal of quality.

The seal serves as a testament of the IBIS programme's high quality standards and academic aspirations, its international orientation, its high level of practical relevance as well as its integration of up-to-date study content in the fields of ethics and sustainability. Find out more here.

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Career and Perspectives

The expanding world of business is opening up excellent career prospects for managers who are interested in practice-oriented Business Administration with intercultural knowledge and communicative skills in English and other foreign languages. More and more German and international companies are active across borders and are present in many international markets. This trend is opening up dynamic employment opportunities for our graduates.

Click into our German interview with IBIS graduate Sabrina Dick, Human Resources Director Central and Eastern Europe at software company SAP.

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Programme Structure

  • 1st and 2nd Semesters
  • 3rd and 4th Semesters
  • 5th Semester: Internship semester
  • 6th and 7th Semesters
  • Documents

Basics in Business Administration and Intercultural Studies

1. Semester

  • Business Administration
  • Marketing
  • Human Resource Management
  • Intercultural Business
  • Statistics and Data Skills
  • Financial Accounting
  • Foreign Language I – Business English (entry level B2 / C1)
  • Foreign Language II (Arabic / French / Russian / Spanish)

2. Semester

  • Introduction to Economics
  • Cost Accounting
  • Financial Management
  • Basic Studies in Law 
  • Introduction to Academic Research and Writing
  • Foreign Language I – Professional English
  • Foreign Language II (Arabic / French / Russian / Spanish)

Requirements and Application

The IBIS programme has restricted admission, which means you must apply for a place. All information about applying to HHN can be found on the website "Application Process for Bachelor Programmes".

Your studies at HHN

  • Why study in Heilbronn?
  • More about our campus
  • Guide for International Students
  • Student life and funding
  • Starting your studies
Eine Gruppe junger Leute stößt mit Wein auf dem Heilbronner Weindorf an.

Shopping, restaurants, cafés, bars, clubs, the Neckar River, parks, vineyards... There are many good reasons to study in Heilbronn. On the Heilbronn city website, you will find tips and information about student life and leisure activities in Heilbronn:   

Reviews

Anna Sämmer
HHN offers advantages that no university has: Small groups and practical application of what has been learnt as well as “vitamin B” to companies. I chose IBIS because I have always been interested in languages and cultures. Lectures in English and another language, such as Arabic, are something that is rarely found at other Universities.
Anna Sämmer
student
Selim Ucar
IBIS offers not only the opportunity to acquire cultural area and languages skill sets but also a sound understanding of International Business Administration. The professors convey practice-oriented content that prepares you well for your working life. HHN offers all the prerequisites for diversified studies as well as opportunities to experience student life to the full.
Selim Ucar
student
Alessia Montella
Due to its very good reputation, I knew well before I had received my entrance qualification that I would like to study IBIS at HHN. The study programme has appealed to me from the very beginning since I am very interested in languages. IBIS is a unique and special study programme. It shapes me into the person I want to be.
Alessia Montella
student
Anna Sämmer
HHN offers advantages that no university has: Small groups and practical application of what has been learnt as well as “vitamin B” to companies. I chose IBIS because I have always been interested in languages and cultures. Lectures in English and another language, such as Arabic, are something that is rarely found at other Universities.
Anna Sämmer
student

Would you like to study completely in English? 

Find out more about the sister study program “International Business” here:

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