International Business - Intercultural Studies (IBIS) is an international and intercultural Bachelor study programme that combines languages and Business Administration. IBIS trains you to become a business economist with sound intercultural and language skills in English and at least at one other foreign language such as Arabic, Russian, Spanish or French! The combination of international, practice-oriented Business Administration and intercultural skills opens up excellent career opportunities all over the world. Shape the future of companies with IBIS!

jetzt bewerben!
Anna Sämmer, student
HHN offers advantages that no university has: Small groups and practical application of what has been learnt as well as “vitamin B” to companies. I chose IBIS because I have always been interested in languages and cultures. Lectures in English and another language, such as Arabic, are something that is rarely found at other Universities.
Anna Sämmer, student


Abschluss: Bachelor of Arts
7 Semester: 210 ECTS
Sprache: Deutsch / Englisch
Standort: Heilbronn Bildungscampus
Studienform: Vollzeit
Studienbeginn: Sommersemester & Wintersememster
Bewerbungsfrist: January 15 & July 31

Career Perspectives

The expanding world of business is opening up excellent career prospects for managers who are interested in practice-oriented Business Administration with intercultural knowledge and communicative skills in English and other foreign languages. More and more German and international companies are active across borders and are present in many international markets. This trend is opening up dynamic employment opportunities for our graduates.

Click into our German interview with IBIS graduate Sabrina Dick, Human Resources Director Central and Eastern Europe at software company SAP.

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Programme Structure

Basics in Business Administration and Intercultural Studies

  • Business Administration
  • Accounting and Finance
  • Digital Economy
  • Economics
  • Research Methods and Statistics
  • Law
  • Professional English
  • Economic and Cultural Area Studies
  • Language Area Studies

Specialised knowledge of study programme

  • Business Administration
  • Corporate Social Responsibility
  • Research Methods
  • Economics
  • Professional English Communication
  • Economic and Cultural Area Studies
  • Law
  • BWL-Major
  • BWL-Minor

Practical Experience

  • Deepening of business, linguistic and intercultural knowledge
  • An internship abroad is recommended
  • Your internship search is supported by the HIGHERED Global Talent Network and our extensive database of reports from previous internships

Dispositional in-depth knowledge

  • Advanced Business Administration
  • English Language and Culture
  • International Law/International Relations
  • Economic and Cultural Area Studies
  • Language Area Studies
  • BWL-Major
  • Bachelor-Thesis

Contact Persons

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