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Apply now for a place in the winter semester! Application deadline: July 15, 2026.

All info about the application process
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Tourism Management

Bachelor of Arts

Studying tourism management lets you dive into a major global growth industry and prepares you for exciting management roles in an international, intercultural work environment.

Information for Application

Key Information

Deadline:
January 15 & July 15
Deadline:
Admission to this programme is restricted. Please note the application deadline!
7 Semester:
210 ECTS
7 Semester:
3.5 years standard period of study
Start:
Summer semester & Winter semester
Start:
Lectures starts in mid-March for the summer semester / at the end of September for the winter semester
Location:
Heilbronn Bildungscampus
Location:
Our Heilbronn campus in the city centre
Language:
German / English
Language:
The language of instruction is German / English
Degree:
Bachelor of Arts
Degree:
Initial vocational qualification
Study form:
Full-time
Study form:
Traditional full-time study on campus

Course Content and Specialization

The Bachelor´s programme Tourism Management (TM) at Heilbronn Univesit of Applied Sciences consists of a two-semester foundation phase and a five-semester main study phase, including an optional semester abroad and an internship that can also be completed internationally.

Tourism Management offers business fundamentals with a strong focus on tourism industry challenges. Students choose from five foreign languages (English, French, Spanish, Russian or Arabic) and select business specializations such as International Finance, Marketing, Human Resource Management or International Management. The programme offers a mix of attendance phases, self-study periods and practical experience through excursions or guest lectures in companies in the tourism industry.

Specialization

Tourism areas:
  • Destination Management
  • Touroperator Management
  • Business Travel
  • Tourism, regional and location development
  • Specific Aspects in Tourism
  • Tourism Marketing
  • Health Tourism
  • Aviation Management


Career Perspectives

Tourism managers work worldwide, and the growing industry needs well-qualified experts. The degree programme offers excellent career prospects in different areas such as:

  • Sales and Marketing Management
  • Tourism Organizations
  • Hotel- and Destination Management
  • Product Management
  • Event- and Congress Management
  • Sports-, Health or Wellness Tourism
  • Business-Travel
  • Digitalization in Tourism

Programme Structure

  • 1st and 2nd Semesters
  • 3rd and 4th Semesters
  • 5th Semester: Internship semester
  • 6th and 7th Semesters
  • Documents
1. Semester
  • Introduction Business Administration
  • Accounting and Financing
  • Foundations of Tourism Management
  • Human Resource Management and Intercultural Management
  • Scientific Basics and Statistics
  • Linguistic-Business Elective


2. Semester
  • Introduction to Economics
  • Accounting and Financing
  • Introduction Law
  • Scientific Basics and Statistics
  • Tourism Management in Digital Economy
  • Linguistic-Business Elective

Requirements and Application

This degree program has restricted admission, meaning you can apply for a place. All information about the application process at HHN can be found on the website "Bachelor application procedure".

Contact

Testimonials

Annekathrin Kühner

In addition to the subject matter and the dedicated professors, I found the practical phases of my studies to be particularly important.

Annekathrin Kühner
Alumna 2011, Development Manager
Lea Bayram

The program fulfills everything I had hoped for in my dream program: a very modern campus, teachers with real industry experience and plenty of opportunities to make contacts.

Lea Bayram
Student
Ramona Karbig

I chose HHN because for me it is one of the best universities in Germany! The program offers the perfect mix of business administration and tourism.

Ramona Karbig
Student
Annekathrin Kühner

In addition to the subject matter and the dedicated professors, I found the practical phases of my studies to be particularly important.

Annekathrin Kühner
Alumna 2011, Development Manager

Further Information

  • Why study here?
  • More about our faculty
  • Guide for International Students
  • Student life and funding

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