​Collaborative Project Courses ​in International Business and Tourism

This project-based course connects financial institutions, corporations, and investment firms with students to address real-world challenges in finance and financial markets. Students work in teams on current financial questions, applying advanced analytical methodologies and working with actual financial datasets to develop evidence-based solutions.

Projects can focus on applied financing issues, financial market analysis, event studies of current market activities, investment strategy development, or corporate finance optimization. Students conduct comprehensive research using financial databases and current market data, culminating in presentations that discuss practical applications and current developments in financial practice with industry partners.

This project-based course connects companies with students to address real-world challenges in financial reporting, auditing, controlling, and corporate valuation. Students work in teams on practical problems involving accounting standards implementation, internal auditing processes, performance measurement systems, or value-oriented management concepts.

Projects can focus on product/division/project-oriented controlling, financial statement analysis, corporate governance implementation, or company-specific controlling solutions. Students develop evidence-based recommendations through case study analysis and simulations, presenting actionable solutions that can be directly transferred to business practice.

This project-based course connects international companies and organizations with students to address complex HR challenges in global business environments. Students work independently on real-world projects commissioned by external partners, applying international HR management expertise and intercultural problem-solving methodologies.

Projects can address various international HR issues including global talent management, cross-cultural team development, international compensation strategies, expatriate management, diversity and inclusion initiatives, or organizational change in multicultural contexts. Students develop concrete action recommendations for operational HR challenges through milestone meetings and discussions with project commissioners, culminating in expert presentations of their findings and solutions.

This project-based course connects internationally operating organizations with students to analyze and optimize their global project management practices. Students work in multicultural teams on real international projects, applying specialized methodologies to address cross-border management challenges and develop actionable recommendations for more efficient and effective international operations.

Projects can focus on strategic project embedding, stakeholder analysis across cultures, international team coordination, virtual collaboration optimization, communication strategies for global teams, or critical success factors for international project management. Students analyze existing international projects from both strategic and operational perspectives, delivering creative presentations of their findings and improvement recommendations to partner organizations.

This advanced project-based course connects multinational companies with student teams to develop comprehensive market entry strategies for new product launches. Projects encompass complete marketing plan development including situational analysis, international market entry decisions, target group definition, strategic planning, and marketing mix implementation. Students conduct primary and secondary research, apply analytical frameworks (PESTEL, SWOT, scoring models), and develop actionable recommendations for successful product introduction in new geographical markets.

Student teams are organized by functional marketing areas (product management, marketing communication, sales) or as competing consulting groups, delivering both written reports and oral presentations to corporate partners through regular feedback sessions.

This project-based course offers tourism businesses and destinations the opportunity to collaborate with students on practical challenges generated in consultation with industry partners. Students work independently on real-world problems, applying analytical methodologies and project management skills to develop comprehensive solutions.

Projects can address various tourism-related issues including destination development, business optimization, market analysis, or operational challenges. Students conduct scientific research and present their findings through collaborative workshops with industry practitioners, typically involving multiple two-day sessions and field excursions to ensure practical application and stakeholder engagement.

This project-based course offers hotels, restaurants, and hospitality businesses the opportunity to collaborate with students on practical challenges within the hospitality sector. Students work independently on real-world problems generated in consultation with industry partners, applying analytical methodologies and project management skills to develop comprehensive solutions.

Projects can address various hospitality-related issues including hotel operations optimization, restaurant management challenges, guest experience enhancement, revenue management, or service innovation. Students conduct scientific research and present their findings through collaborative workshops with industry practitioners, typically involving multiple two-day sessions and field excursions to ensure practical application and stakeholder engagement.

This project-based course connects wine industry businesses with students to tackle real-world challenges in oenology and wine business management. Students work independently on industry-generated projects, applying research and analytical techniques to address specific technical or business problems.

Projects can focus on winemaking processes, quality analysis, market research, or operational challenges. Results are presented in collaborative workshops with industry partners, providing companies with fresh insights while students gain practical experience with authentic industry problems.

This consulting-focused course connects tourism businesses and destinations with student teams to address real-world sustainability challenges. External partners commission specific projects such as sustainability strategy development, environmental impact assessments, community engagement planning, or sustainable business model innovation.

Student teams work independently under faculty supervision, conducting comprehensive research and developing implementable recommendations. The collaboration culminates in on-site workshops and presentations at partner locations during 1-2 day excursions, ensuring direct stakeholder engagement and practical solution application within the real operating environment.

This strategic project course connects tourism organizations with students to address future industry challenges. Students develop comprehensive tourism futures strategies, analyzing emerging trends in technology, sustainability, demographics, and consumer behavior to create actionable recommendations.

Project partnerships can focus on areas such as digital transformation, sustainable tourism transitions, crisis resilience planning, or destination innovation. Students use scenario planning and research methodologies to help organizations prepare for industry evolution, delivering practical solutions through collaborative workshops and final presentations with partner organizations.