Fact File

Title of the Course International Tourism Management Type of Course Master
Duration of Study 3 ECTS Credits 90
Language of Instruction English Degree Master of Arts
Programme Start Summer Term Campus Heilbronn
Application Deadline January 15

Career Prospects

The MA International Tourism Management programme is aimed at graduates who are interested in pursuing careers in sectors as for instance: Tour operators, international organizations active in the field of tourism, national and regional tourist offices, hospitality, tourist communication (publishing, corporate communication, inter-cultural communication).

Objectives

The objectives of the MA International Tourism Management programme are to develop tourism managers who can operate effectively in international or cross-cultural business environments. The programme is designed to enable students to define, investigate, analyse, evaluate and respond to tactical and strategic issues of concern to tourism and hospitality in a variety of practical contexts within international Tourism.

Programme Structure

The MA International Tourism Management comprises three major stages.

The programme starts with an induction period, during which the students assess their current level of subject knowledge by participating in a Business Simulation game. The foundation stage in semester 1 familiarizes them with the fundamental issues of International Tourism Studies as well as Business Management and its international aspects.

Semester 2 offers advanced studies. Taking a cross-disciplinary approach, this phase provides an opportunity to deepen the participants’ expertise in Business Management and Research Methodology. In addition, the students specialize in International Tourism Management by participating in a comprehensive tourism project.

Semester 3 is the Master Thesis stage which requires in-depth empirical research in the student’s chosen area. Ideally, the thesis is based on real situations in international tourism companies or organisations.

Entry Requirements

Applicants need an excellent or good European first degree in Business Studies or in a business-related discipline (210 ECTS credits and a German average grade of 2.5 or better) or an equivalent international qualification as well as a high level of proficiency in English.

Contact

Heilbronn University
Master Programmes Office
International Business & Intercultural Management
Max-Planck-Str. 39
74081 Heilbronn

Tel.: +49 (0)7131 504-426
E-Mail: mitm@hs-heilbronn.de